Social media post generator to promote a book
Ready-made posts for Instagram, LinkedIn, TikTok and X, to talk about your book.
A book to promote is first of all a book to write. Makebook writes the whole thing, in your voice.
Write my bookThe guide
A good post about a book doesn't say "my book is out". It tells an idea, a scene or a question the reader identifies with, then leads to the book. The first line matters more than everything else: it decides whether people stop.
Adapt the tone to each network. Instagram likes stories and behind-the-scenes, LinkedIn likes lessons learned and open questions, TikTok likes short videos that hook in the first three seconds, X likes crisp sentences. The same message rewritten for each platform works better than a copy-paste.
Never post fake reviews or invented sales figures: readers quickly spot artificial posts, and platforms penalize them. Your sincerity is your best argument.
Frequently asked questions
Which social network should I use to promote a book?
Instagram and TikTok mostly reach readers of novels and self-help. LinkedIn suits business books. X works well for essays and topical subjects.
How many posts should I publish for a book?
Three to five posts a week are enough during the launch. Vary the formats: an anecdote, an excerpt, a question, a behind-the-scenes look at the writing.
Should I use hashtags?
A few are enough. Three to five on Instagram, two or three on LinkedIn, and often none on X or TikTok. Favor keywords that describe the book's subject.